Privecy Policy
IMPORTANT LEGAL NOTICETHIS PRIVACY POLICY IS AN ELECTRONIC RECORD IN THE FORM OF AN ELECTRONIC CONTRACT FORMED UNDER THE INFORMATION TECHNOLOGY ACT, 2000 AND THE RULES MADE THEREUNDER, AND THE AMENDED PROVISIONS PERTAINING TO ELECTRONIC DOCUMENTS / RECORDS IN VARIOUS STATUTES AS AMENDED BY THE INFORMATION TECHNOLOGY ACT, 2000. THIS PRIVACY POLICY DOES NOT REQUIRE ANY PHYSICAL, ELECTRONIC, OR DIGITAL SIGNATURE.THIS PRIVACY POLICY IS A LEGALLY BINDING DOCUMENT BETWEEN YOU AND SWATIK STORE (HEREINAFTER REFERRED TO AS THE "COMPANY", "WE", "US", OR "OUR"). THE TERMS OF THIS PRIVACY POLICY WILL BE EFFECTIVE UPON YOUR ACCESS, REGISTRATION, OR TRANSACTION ON THE WEBSITE OR MOBILE APPLICATION OF SWATIK STORE (COLLECTIVELY REFERRED TO AS THE "PLATFORM").TABLE OF CONTENTS
- COLLECTION OF PERSONAL AND SENSITIVE DATA
- INFORMATION WE COLLECT AUTOMATICALLY (COOKIES & TRACKING)
- PURPOSE AND USE OF COLLECTED INFORMATION
- SHARING AND DISCLOSURE OF INFORMATION WITH THIRD PARTIES
- DATA RETENTION AND ARCHIVING POLICIES
- ROBUST SECURITY PRACTICES AND DATA PROTECTION
- YOUR RIGHTS: ACCESS, CORRECTION, AND DELETION
- CHILDREN’S PRIVACY RESTRICTIONS
- THIRD-PARTY LINKS AND EXTERNAL SDKs
- POLICY EVOLUTION AND AMENDMENTS
- GRIEVANCE REDRESSAL OFFICER AND LEGAL CONTACTS
1. COLLECTION OF PERSONAL AND SENSITIVE DATASwatik Store collects various categories of data to provide a seamless, secure, and personalized shopping experience. By transacting on our Platform, you explicitly authorize us to gather and process:
- 1.1 Identity and Demographics: Your full legal name, gender, date of birth, age, and profile imagery.
- 1.2 Contact Specifications: Complete physical billing address, shipping addresses, geographic pin codes, primary email addresses, and mobile telephone numbers.
- 1.3 Financial and Transactional Information: Payment mode selections, purchase history, order values, transactional trends, and basic credit/debit card or UPI identifiers used through our secure payment gateway partners. Note: We do not store raw banking passwords or credit card CVV numbers.
- 1.4 Verification Data: Government-issued identification documents or tax coordinates (such as GSTIN) where explicitly required for commercial invoicing or anti-fraud protocols.
2. INFORMATION WE COLLECT AUTOMATICALLY (COOKIES & TRACKING)When you navigate the Swatik Store Platform, our servers automatically log operational metadata via cookies, web beacons, and mobile Software Development Kits (SDKs):
- 2.1 Device Identifiers: Your Internet Protocol (IP) address, operating system version, browser engine classification, unique device hardware tokens (UDID), IMEI numbers, and mobile network service provider details.
- 2.2 Behavioral Telemetry: Clickstream paths across our site, search queries entered, product listings viewed, total time spent on individual screens, bounce rates, and items added to wishlists or abandoned in carts.
- 2.3 Cookie Architecture: We deploy session and persistent cookies to remember your login status, preserve items in your shopping cart, and measure advertising campaign performance. You may disable cookies through your browser configurations, though doing so will degrade Platform functionality.
3. PURPOSE AND USE OF COLLECTED INFORMATIONSwatik Store processes your information based on legitimate business operations, legal obligations, and contractual execution. Your data is strictly utilized to:
- 3.1 Order Fulfillment: Verify your identity, process secure payments, generate commercial tax invoices, and hand over logistics routing details to our fulfillment and courier networks.
- 3.2 Customer Redressal: Manage customer support channels, troubleshoot payment gateway timeouts, address delivery delays, and process refund pipelines.
- 3.3 Fraud Mitigation: Audit high-risk transactions, prevent multi-account coupon abuse, block automated scraping bots, and secure the Platform against cyber intrusions.
- 3.4 Personalization and Marketing: Deploy custom product recommendations, optimize search results, and send targeted updates regarding new arrivals, flash sales, or promotional loyalty points via Email, SMS, WhatsApp, and Push Notifications.
4. SHARING AND DISCLOSURE OF INFORMATION WITH THIRD PARTIESSwatik Store does not sell, rent, or trade your personal data to external third parties for their independent marketing gain. We share data only with entities essential to your shopping cycle:
- 4.1 Logistics and Warehousing Consortia: Courier networks, shipping aggregators, and distribution hubs to accurately dispatch and physically drop your orders.
- 4.2 Financial Institutions and Gateways: RBI-regulated payment aggregators, banking portals, and fraud prevention vendors to securely process transactions.
- 4.3 Technology and Analytics Suites: Data hosting servers, cloud infrastructure providers, internal system diagnostic tools, and marketing delivery automation software (e.g., WhatsApp business API senders).
- 4.4 Statutory and Legal Mandates: We will disclose data to law enforcement agencies, judicial courts, or regulatory authorities if legally compelled to do so to comply with the Information Technology Act, 2000, or to defend the physical safety and rights of Swatik Store or our customers.
5. DATA RETENTION AND ARCHIVING POLICIES
- 5.1 Operational Tenure: Swatik Store retains your personal data only as long as your user account remains active, or as long as necessary to fulfill the primary commercial purposes outlined in this policy.
- 5.2 Legal Obligations: Transactional financial history, invoicing data, and customer complaint records are retained for extended periods to satisfy tax regulations, corporate legal filings, and accounting audits mandated by Indian statutory laws.
- 5.3 Anonymization: Once data passes its legal retention ceiling, it is either permanently deleted from our databases or completely anonymized into non-identifiable datasets for statistical engineering and performance mapping.
6. ROBUST SECURITY PRACTICES AND DATA PROTECTION
- 6.1 Technical Protections: Swatik Store deploys industry-standard Secure Sockets Layer (SSL/TLS) cryptographic encryption protocols across all data entry points. Our databases are isolated behind commercial-grade firewalls with strict access controls.
- 6.2 Organizational Safeguards: Internal data access is restricted on a strict "Need-to-Know" basis. Only authorized developers, security engineers, or support heads can access specific data fragments to execute their duties.
- 6.3 Liability Limitation: While we deploy rigorous security systems to protect your data, no digital transmission channel over the internet or cloud storage network is entirely immune to breach. Swatik Store shall not be held liable for any data intercept or hacking event that bypasses our standard security infrastructure.
7. YOUR RIGHTS: ACCESS, CORRECTION, AND DELETIONAs a user of Swatik Store, you possess complete governance over your data architecture:
- 7.1 Rectification: You can directly modify your primary profile data—including your name, contact numbers, and delivery addresses—at any point by logging into your user profile panel.
- 7.2 Revocation of Consent: You may withdraw your consent for future data collection or marketing outreach by writing a formal request to our support desk.
- 7.3 Account Erasure: You have the right to request the permanent deletion of your account and associated personal data. Upon receipt of such requests, we will wipe your profile data, except for fragments we are legally required to retain for tax and regulatory audits.
8. CHILDREN’S PRIVACY RESTRICTIONSThe Swatik Store platform is designed for adult consumers capable of forming valid legal contracts. We do not knowingly collect, store, or process personal data from minors under the age of 18 years. If you are a parent or legal guardian and discover that a minor under your care has submitted personal data to our servers without supervision, please contact our grievance desk immediately for data erasure.9. THIRD-PARTY LINKS AND EXTERNAL SDKsOur Platform may contain deep links to third-party assets, advertising banners, or integration APIs. These external sites operate under independent privacy regulations. Swatik Store exercises no operational governance over their data handling practices, and we strongly advise reviewing their privacy disclosures before transacting with them.10. POLICY EVOLUTION AND AMENDMENTSSwatik Store reserves the right to revise, modify, or rewrite this Privacy Policy at any point to align with changing technology or legal frameworks. Any changes will be announced by updating the "Last Updated" timestamp at the apex of this document. Your continued utilization of our store after updates go live serves as an absolute confirmation of your agreement to the modified terms.11. GRIEVANCE REDRESSAL OFFICER AND LEGAL CONTACTSIn complete accordance with the Information Technology Act, 2000 and the Rules framed thereunder, the coordinates of our designated Grievance Officer for data protection queries are provided below. All complaints or data deletion requests must be directed here:
- Attn: Data Protection & Grievance Officer
- Corporate Entity Name: Swatik Store Private Limited
- Registered Address: [Insert Complete Office/Warehouse Address Here]
- Legal Desk Email: privacy@swatikstore.com
- Official Help Line: +91-[Insert Customer Care Number]
- Operational Availability: Monday through Friday, 09:00 AM to 06:00 PM IST (Excluding Gazetted Public Holidays)